The company is increasingly promoting “out of the box thinking.” As part of this objective, the Facebook staff is occasionally invited to participate in a hack-a-thon: a colossal “creativity party” with a DJ, pizza, and flashing lights. Except instead of dancing, they work overnight on various personal projects. The idea that “everyone here is an entrepreneur” is deeply engrained both within Facebook and the event. Projects including the “like button,” videos, and the chat application all trace their origins to hack-a-thons. Such advancements make the events not only entertaining for employees but an economic incentive for the company.
Some argue that Facebook didn’t just change online networking, but helped create a more interconnected world. As reporters we were interested to learn more and to shed some light on the inner-workings of the cultural phenomenon of this company. Facebook is gaining popularity all over the world. All of the languages that the site has been translated into via crowd-sourcing allows users to help with programming and ensures that it is more accessible to most of the world’s computer accessing population. There are over 750 million active Facebook users. An active user is defined by Facebook as an account that has been logged into within the last 30 days. Of the 750 million active accounts, 50% of users log in on a given day. The average user has 130 friends. Everyone combined spends over 700 billion minutes on Facebook a month. There have been over 900 billion pictures, comments, posts or other objects posted to Facebook. The average account creates 90 pieces of content per month. These numbers show how much time society spends connecting to others online and how much Facebook has become part of our culture.